Email marketing - Templates & Eblasts
Inspire Engagement with a custom design
Look and feel are very important so my templates are designed with a
communication strategy to improve and inspire customer engagement.
Email marketing is a highly effective Digital Marketing Strategy for lead generation and customer retention for any business. Emails are effective at converting leads and prospects into loyal customers. Above is a slideshow that shows some of my designs.
Email is the #1 communication channel!
Check out these Email Marketing Stats as posted by Wordstream Blog.
I have designed, coded and implemented email lead response template workflows for numerous dealerships across the nation over the past 6-7 years. Below are some detailed examples. I have done this for all major OEMs over the years including Ford, Chevrolet, Mercedes, BMW, Dodge, Honda and more!
Prior to that I have also done email design, development and deployment for different businesses from medical to financial including Silver State Schools Credit Union in Las Vegas, NV.
My work also includes B2B email marketing campaigns to generate sales leads and convert as well as internal company messaging. All campaigns involve a process of great design, html/css development, deployment to an email content management system (ESP), rendering, testing and analytics tracking.
Some of my latest work involved working closely with Ford Corporate. Read below about my design philosophy for Email Marketing Campaigns. My philosophy can be applied to any business industry whether it's B2B or B2C. I have the ability to work with just about any ESP.
Design & HTML Development
It all starts here. Professionally designed and coded HTML/CSS templates that incorporate the company’s colors, imagery, and branding.
Rendering & Deliverability Testing
HTML templates are tested in all common mail client configurations to ensure deliverability paying close attention to the Email Client Market Share and then installed directly into the client CRM or ESP.
Email Performance & Analytics
During installation tracking code can be added to the HTML to provide in-depth analytics. This information is used to gauge customer engagement and campaign performance.
If you would like to learn more just reach out with any questions.